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Applebee's: You Better Applebee's There

Date

Jul 2024

Description

Applebee's explores late-night dining and social outings in the 'You Better Applebee's There' campaign, created by agency The Local Collective. This vertical commercial utilizes a multi-panel, split-screen arrangement to showcase diverse talent delivering dialogue across varied indoor settings. The production relies on a live-action technique to feature menu offerings through dynamic text overlays and fast-paced editing. The visual execution prioritizes a clean, contemporary aesthetic.

Style

Vertical, Commercial, Clean

Industries
Context

Social Media / Short Form Video

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