Apple TV: 'Call Me with Timothée Chalamet'
Brand
Date
Feb 2023
Description
Apple TV presents 'Call Me with Timothée Chalamet,' a brand film spot highlighting the streaming platform's cinematic library. The narrative centers on a private screening room where Timothée Chalamet and a companion share a conversation regarding the films displayed on a large projector screen. The production, featuring work from agency TBWA Media Arts Lab Los Angeles and production house MJZ, emphasizes a moody, low-key atmosphere. The visual execution utilizes a chiaroscuro lighting technique, defined by the contrast between warm accent lamps and the cool, desaturated blue tones cast by the projector screen.
Style
Horizontal, Cinematic, Moody, Desaturated
Techniques
Low-key / chiaroscuro
Industries
Color
Burgundy
Jet Black
Background
Theatre
Context
Brand Film / Corporate Video
Associated creatives
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