Logo

Apple

Student Space Research & Development Circle SARD
Brand
Date

Jan 2025

Description

Apple showcases the collaborative efforts of the Student Space Research & Development Circle (SARD) in this documentary-style film. The project highlights the integration of specialized technology into the rocket engineering and design process, following students as they move from the workshop to outdoor launch sites. The production utilizes live-action technique alongside drone footage to document the hands-on prototyping and testing cycles. With creative direction from TBWA\Media Arts Lab Tokyo, the film focuses on the workflow of student engineers as they utilize various hardware to analyze and refine their experimental rocketry.

Style

Documentary, Vertical, Action, Clean

Techniques

Drone footage

Industries

Consumer Electronics

Color
Navy
Pure White
Background

Office

Context

Brand Film / Corporate Video

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