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Apple: MLS Leagues Cup (Custom Music, Sound Design, Mix)

Brand
Date

May 2025

Description

This animated music video sequence for Apple celebrates the MLS Leagues Cup, blending high-energy visuals with a rhythmic audio landscape. The project leans into a distinctive retro video game aesthetic, utilizing bold color palettes and fluid motion graphics to highlight the excitement of the tournament. Featuring dynamic illustrations and stylized trophy celebrations, the piece incorporates a mix of neon and futuristic influences. The visual language relies on a lo-fi, VHS-inspired texture to ground the animation, which was produced with custom sound design and music by The Crystal Creative.

Style

Horizontal, Action, Cinematic, Neon, Futuristic

Techniques

Animation, VHS / lo-fi, Motion Graphics

Background

3D Rendered Scene

Context

Advertising Campaign, Music Video

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