Alo: ALO's First Bag Collection
Brand
Date
Sep 2025
Description
Alo enters the accessories market with a debut collection of bags, merging activewear aesthetics with polished studio production. The campaign, captured by photographer Steven Meisel, showcases oversized totes and structured travel duffles against a minimalist backdrop. Featuring models Candice Swanepoel and Daiane Sodré, the imagery leans into a glossy, commercial visual language. The execution prioritizes clean compositions and soft studio lighting to emphasize the textures of the suede and leather materials across the collection.
Style
Horizontal, Commercial, Clean, Polished
Industries
Color
Jet Black
Background
Grey Seamless
Context
Advertising Campaign
Associated creatives
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