Allstate: Mayhem - Star of Your Team
Brand
Date
May 2026
Description
Allstate continues its long-running campaign series with 'Mayhem - Star of Your Team,' a commercial spot featuring the familiar character navigating an urban street and parking lot setting. The production relies on a live-action technique, utilizing warm natural daylight to ground the performance within a cinematic, outdoor environment. The film, produced by Ridley Scott Associates LA, captures the character in a variety of low and medium camera angles to emphasize his presence against the city backdrop. Post-production and VFX work were managed by Untold Studios, with sound design and music provided by Another Country and Cutters Studios.
Style
Horizontal, Commercial, Warm
Industries
Color
Jet Black
Cobalt
Pure White
Background
Street
Context
TVC / TV Commercial
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