Allstate: Mayhem - Big Tree Branch
Brand
Date
May 2026
Description
Allstate continues its long-running 'Mayhem' campaign with this latest insurance commercial, 'Big Tree Branch.' The spot centers on the personification of Mayhem—a man in a suit perched precariously in an elm tree—as he demonstrates the risks of an overhanging bough before crashing through a suburban porch roof. Produced by Ridley Scott Associates LA, the project leans into live-action staging to execute its signature comedic timing. The commercial features post-production and VFX work by Untold Studios, with additional sound design provided by Another Country.
Style
Horizontal, Commercial
Industries
Color
Jet Black
Pure White
Background
House
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.