Allstate: Leaving A Legacy
Brand
Date
Mar 2026
Description
Allstate's Leaving A Legacy project spotlights the development of HBCU football talent, featuring NFL network host Steve Wyche and 13-year NFL veteran Antoine Bethea. Set within an indoor athletic facility, the documentary-style film focuses on the professional development platform established for top college football players. The production, supported by agencies INVNT and The Players' Tribune, utilizes live-action techniques to capture an in-depth conversation. The project maintains a clean aesthetic, emphasizing the stadium architecture and the specific branding of the HBCU Legacy Bowl throughout the exchange.
Style
Documentary, Humorous, Horizontal, Clean
Industries
Color
Jet Black
Background
Sports Venue
Context
Brand Film / Corporate Video
Associated creatives
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