Allonsfield Care Homes: TVC
Date
Jan 2025
Description
Allonsfield Care Homes delivers a television commercial centered on the daily interactions between staff and residents. The film presents a domestic care setting within a residential living room, emphasizing professional services through the depiction of support routines. Shot with a focus on a clean, warm aesthetic, the production utilizes natural light to capture the environment of the care facility. The work highlights the practical side of assisted living through a live-action technique, documenting the interactions between staff and residents in a residential facility. AdSmart from Sky provided creative oversight for this project.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
Color
Pure White
Royal Blue
Beige
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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