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Alainpaul

Toï Toï
ProjectToï Toï
Date

Aug 2025

Description

For the Toï Toï project, Alainpaul delivers a striking fashion editorial defined by its rigorous approach to sculptural form and dramatic visual tension. Photographed by Sebastian Kapfhammer, the series relies on a precise interplay between high-contrast monochrome portraits and vivid, saturated red backdrops to frame the collection’s architectural knitwear and sheer textiles. Working with fashion stylist Manon Del Colle, the imagery leans into a minimalist aesthetic, utilizing clean directional lighting to highlight the intricate textures of leather gloves and ribbed fabrics. The composition is further elevated by set designer Clement Pelisson, whose work emphasizes graphic lines and theatrical negative space, while hair by Damien Lacoussade and makeup by Gianluca Venerdini provide a polished, contemporary finish.

Style

Editorial, Horizontal

Industries

Designer Fashion

Color
Jet Black
Context

Editorial

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