Airbnb: Welcome Matt - New York City EP13
Brand
Date
Jul 2026
Description
Airbnb explores local fandom and community connection in 'Welcome Matt - New York City EP13', a documentary-style series entry centered on a unique lookalike contest. The film captures the energy of participants navigating urban spaces and sharing personal accounts of their subculture. Produced by M ss ng P eces, the project utilizes live-action technique to document the atmosphere of the event. The vertical format frames the narrative within the context of New York City, prioritizing a direct, observational lens on the subjects.
Style
Documentary, Vertical
Color
Jet Black
Beige
Background
Public Square
Context
Social Media / Short Form Video
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