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Airbnb

Airbnb It
Brand
ProjectAirbnb It
Date

Dec 2025

Description

Airbnb explores the dynamics of hosting and travel through 'Airbnb It,' a campaign featuring a stylized miniature apartment interior. Produced by Buck USA, the commercial employs 3D render / CGI techniques to build a cutaway diorama set that highlights the transformation of home environments for guests. The narrative uses character-driven animation to visualize the process of readying a space, leaning into a warm aesthetic with detailed interior elements like bookshelf styling and soft lighting. The execution emphasizes the functionality of the platform within the travel and hospitality industry.

Style

Horizontal, Commercial, Warm, Futuristic

Techniques

Animation, 3D render / CGI

Industries

Travel Booking Platforms

Color
Chocolate
Forest Green
Navy
Background

3D Rendered Scene

Context

TVC / TV Commercial, Brand Film / Corporate Video

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