Airbnb: Bedtime
Brand
Date
Feb 2024
Description
Airbnb’s ‘Bedtime’ is an animated commercial that presents an isometric view of a family transitioning from a hotel-style setting to a cozy apartment. The film employs detailed diorama-style sets and 3D render / CGI character animation to frame the shift in accommodation experience. The project leans into a playful aesthetic, utilizing minimalist staging to focus on the transition between spaces. Sound design and original music for the piece were provided by Wave Studios NY.
Style
Horizontal, Cinematic, Playful, Minimalist
Techniques
Animation, 3D render / CGI
Industries
Color
Lavender
Beige
Chocolate
Background
Set-dressed
Context
Brand Film / Corporate Video
Associated creatives
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