Aesthevision: Branding
Brand
Date
Aug 2025
Description
Aesthevision presents a minimalist branding system centered on tactile typography and sculptural editorial photography. The visual identity leans into a refined serif typeface and an intertwined monogram, grounding the brand in a monochromatic aesthetic. The project incorporates raw film grain and high-contrast hard lighting to emphasize physical textures across its stationery design. Palermo Studio provides creative direction, applying a consistent, restrained approach across both the print collateral and the artistic beauty portraits.
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