AdSmart vid
Devon, Cornwall, Somerset
Brand
ProjectDevon, Cornwall, Somerset
Date
Jan 2025
Description
AdSmart from Sky presents this promotional campaign for regional television advertising, specifically targeting audiences within Devon, Cornwall, and Somerset. The creative centres on 3D render / CGI visuals, utilising a sequence of rolling bowling balls to represent the precision of targeted ad placement. Employing a minimalist aesthetic, the animation features clean lines and bright pastel palettes to communicate its broadcast capabilities. The project frames the mechanism of audience segmentation through a playful, graphical lens, highlighting regional coverage with clear, modern typography.
Style
Vertical, Commercial, playful, Minimalist
Techniques
Animation, 3D render / CGI
Industries
Broadcast & TV Networks
Color
Crimson
Golden Yellow
Emerald
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.