ADDICTION: Addiction S/S 2024
Brand
Date
Apr 2024
Description
ADDICTION presents its S/S 2024 campaign, a series of beauty portraits focused on the seasonal collection. Photographed by Natth Jaturapahu, the project features model Abbey Steinman in a sequence of tightly framed close-ups. Makeup artist Kuma emphasizes the collection's palette through warm coral and shimmery eyeshadows, paired with glossy pink lips. The imagery utilizes beauty light and a consistent pastel pink backdrop to maintain a clean, polished commercial aesthetic.
Style
Vertical, Commercial
Techniques
Beauty Light
Industries
Color
Blush
Background
Coloured Seamless
Context
Advertising Campaign
Associated creatives
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