Ad Council x Sesame Workshop
Maternal Mental Health - Love, Your Mind
Date
May 2026
Description
Ad Council and Sesame Workshop collaborate on the public awareness campaign, Maternal Mental Health - Love, Your Mind. This initiative features well-known puppet characters navigating the realities of parenthood through conversational, gentle interactions set within domestic kitchen and living room environments. The production employs a live-action technique to facilitate dialogue around maternal mental health. By pairing detailed set design with warm, clean interior lighting, the campaign maintains an accessible and grounding visual identity suitable for its messaging.
Style
Documentary, Horizontal, Warm, Clean
Industries
Public Awareness
Color
Jet Black
Crimson
Royal Blue
Background
Set-dressed
Context
Brand Film / Corporate Video
Associated creatives
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