AAA Insurance
Ducks
Brand
ProjectDucks
Date
May 2026
Description
AAA Insurance explores the intersection of unexpected wildlife and urban daily life in their latest spot, 'Ducks.' The commercial utilizes live-action technique to capture a humorous moment when a line of ducklings navigates a busy city street, shifting the focus to a driver who relies on her mobile device to manage an incident. The production leans into natural light and a clean visual aesthetic to frame the interaction between the urban environment and the small subjects. Music and sound design for the project was provided by Heavy Duty Projects.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Insurance
Color
Mustard
Chocolate
Background
Street
Context
TVC / TV Commercial
Associated creatives
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