3.1 Phillip Lim: 3.1 Phillip Lim Pre-Spring 2025

Jun 2024

The 3.1 Phillip Lim Pre-Spring 2025 collection campaign showcases a contemporary dialogue between structured luxury tailoring and raw industrial surroundings. Photographed by Charlotte Swinburn, the series channels a refined aesthetic that leans into tactile contrast, pairing intricate fringe, botanical prints, and delicate lace with minimalist architectural concrete and neutral studio settings. Featuring model Nadine Kirilova, the editorial work focuses on clean, vertical compositions that highlight the seasonal evolution of the label’s design language. The visual narrative relies on natural light to ground the styling—managed by Erol Karadağ on hair and Allie Smith on makeup—while maintaining a sense of intentional, effortless precision throughout.