W Korea

Sep 2026

Captured by photographer Park Jongha for W Korea, the '2026 F/W New Look Enters Antique Market' editorial series explores the interplay between contemporary luxury fashion and traditional materiality. The project places models Bomi Youn and Sohyun Jung within evocative, artifact-rich settings—ranging from rustic artisan workshops to industrial storage yards—to create a visual dialogue between sharp, modern tailoring and weathered historical objects. The series leans into a cinematic and observational aesthetic, utilizing analogue film techniques and chiaroscuro lighting to ground the collection in a tactile, atmospheric register. By balancing structured apparel against the organic textures of stone carvings, woven straw, and vintage cabinetry, the editorial highlights both volume and movement in the season's silhouettes.

Editorial, Vertical

Natural light

Luxury Fashion Houses

Editorial