W Korea

Aug 2025

High Hopes is a high-fashion editorial story captured for W Korea, featuring model Kristen McMenamy. The series emphasizes avant-garde silhouettes and structured tailoring, set against a clean, minimalist studio backdrop to focus on intricate garment textures and sculptural forms. The project was photographed by Sean and Seng, who utilized a range of polished studio lighting techniques, shifting from bright, even illumination to low-key, high-contrast monochrome aesthetics. The imagery incorporates elements of graphic composition and clean editorial framing to highlight the collection. Creative contributions include hair styling by Kalle Eklund, who transitioned between sleek, short, and flowing styles, and bold, dramatic makeup by Fulvia Farolfi. Casting for the editorial was managed by Larissa Gunn.