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BrandZara
ProjectZARA ZW A/W 2026 Campaign
Model with short blonde hair wearing a cobalt blue coat and jeans walking behind another model in a grey blazer.

Zara ZARA ZW A/W 2026 Campaign 2026

Associated creatives

Jack Day
Jack DayPhotographer
Lotta Volkova
Lotta VolkovaFashion Editor/Stylist
Alina Miller
Alina MillerModel
Frauke Nijs
Frauke NijsModel
Jiahui Zhang
Jiahui ZhangModel
Yuliana Perez
Yuliana PerezModel

Tags

woman walking in blue coatcobalt blue coatblue long coatblue coatstraight leg jeansblue jeansdenim jeans

Description

Fashion campaign photograph shot by Jack Day and styled by Lotta Volkova for Zara ZW. In the background, a model with short blonde hair walks forward wearing a vivid cobalt blue long coat over a white shirt, styled with straight-leg blue denim jeans and beige flats. A second model stands in the foreground right, cropped in profile wearing a structured grey blazer.

Style

Vertical, Commercial, Clean

Techniques

Flash

Industries

High Street Fashion

Color

Cobalt (50%)
Charcoal (30%)
Denim (20%)

Context

Advertising Campaign