Brand

Zara Minimal A/W 25 Clement by Alvaro Pereña 2025
Associated creatives
Tags
Description
A high-contrast black-and-white still life captured by photographer Álvaro Pereña for Zara's Minimal A/W 25 project. On the left side of a wide, dark wooden table rests a single crumpled white paper cup, illuminated with focused low-key lighting that emphasizes its creased structure. The weathered wood tabletop reflects soft highlights across its grain, set against a dark void with the faint silhouette of a chair back in the midground. The composition uses stark negative space and minimalist staging to create a contemplative, sculptural atmosphere.
Style
Artistic, Horizontal, Monochrome, Minimalist
Techniques
Low-key / chiaroscuro
Industries
High Street Fashion
Color
Pure White (50%)
Jet Black (50%)
Background
Black Seamless
Context
Editorial


