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Brand
Zara
ProjectZara MAN Valentine's Collection
Rear view of a man in a black t-shirt featuring three red sketched hearts and red heart hair art against a neutral studio backdrop.

Zara Zara MAN Valentine's Collection 2024

Associated creatives

Darren Gwynn
Darren GwynnPhotographer
Alba Vicario
Alba VicarioFashion Editor/Stylist
Cecilie Hildebrandt
Cecilie HildebrandtHair Stylist
Michał Zomer
Michał ZomerSet Designer
Giorgio Tsintoukidis
Giorgio TsintoukidisExecutive Producer
Charlie Knepper
Charlie KnepperModel
Gabriel Nhial
Gabriel NhialModel
Thom Voorintholt
Thom VoorintholtModel

Tags

man from behindman from backblack graphic t shirtblack t shirtgraphic t shirtred heart printheart graphicred painted hairheart hair art

Description

Photographed by Darren Gwynn for the Zara MAN Valentine's Collection, this studio capture highlights themed apparel and hair styling. A male model is framed from the back wearing a relaxed-fit black short-sleeved t-shirt with three vertically arranged red scribbled heart illustrations. Coordinating with the garment graphic, the model's short dark buzz cut features stenciled red hearts across the back of the head. Styled with light-wash denim, the shot is set against a clean, uniform light grey seamless background with soft, balanced studio lighting.

Style

Vertical, Commercial, playful, Minimalist, Graphic

Techniques

Soft Light

Industries

Menswear

Event

Valentine's Day Retail

Color

Jet Black (70%)
Powder Blue (20%)

Background

Grey Seamless, Education Building

Context

Advertising Campaign