Brand
ProjectZARA MAN Summer 2024

Zara ZARA MAN Summer 2024 2024
Associated creatives
Tags
Description
Thatcher Thornton models for the ZARA MAN Summer 2024 campaign, photographed by Hordur Ingason and styled by Isabelle Thiry. The monochrome image shows the model leaning against an exterior vertically tiled stone wall in relaxed casual tailoring. He wears rectangular dark sunglasses, a light-toned fine-knit crewneck sweater, matching pleated shorts, and holds an unbuttoned jacket draped beside his hip. The shot features soft natural overhead light, high tonal clarity, and subtle film-like grain.
Style
Editorial, Vertical, Monochrome
Techniques
Natural light
Industries
Menswear
Color
Off-White (70%)
Jet Black (20%)
Context
Advertising Campaign