Brand
ProjectZARA MAN Summer 2024

Zara ZARA MAN Summer 2024 2024
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Description
This black and white fashion portrait for the Zara Man Summer 2024 campaign features a young male model standing outdoors against a large glass window that casts a prominent reflection of his figure. He wears an unbuttoned light-colored collared shirt over a plain t-shirt and holds a folded garment in his hand. The composition is captured vertically with natural monochromatic grading, highlighting soft tonal transitions and film grain texture. The project is directed by Zara, with photography by Hordur Ingason and styling by Isabelle Thiry.