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Brand
Zara
ProjectZara Man Studio Collection Fall 2024
Monochrome fashion portrait of male model Serge Rigvava holding a skateboard and wearing sunglasses and a cap, shot by Daniel Jackson for Zara.

Zara Zara Man Studio Collection Fall 2024 2024

Associated creatives

Daniel Jackson
Daniel JacksonPhotographer
Serge Rigvava
Serge RigvavaModel

Tags

man holding skateboardman holding boardholding skateboardman in baseball capman in capbaseball capman in sunglassessunglasseslong sleeve shirtskateboard

Description

Monochrome fashion campaign image for the Zara Man Studio Collection Fall 2024, photographed by Daniel Jackson. The composition features male model Serge Rigvava crouching outdoors while holding a polished skateboard, wearing a textured long-sleeve shirt, sunglasses, and a baseball cap. The framed visual features bold sans-serif typography reading STUDIO at the bottom. The lighting is bright and directional, emphasizing sharp contrasts and tactile fabric details against an urban street background.

Style

Editorial, Vertical, Monochrome

Techniques

Analogue / film

Industries

Designer Fashion

Color

Jet Black (50%)
Pure White (50%)

Background

Street

Context

Advertising Campaign