Zara Zara Man 90’s archive S/S 25 campaign 2025

Description

This black and white fashion portrait is part of the Zara Man 90s archive S/S 25 campaign, photographed by James Brodribb with creative direction by Gorka Sorozabal. The image features a male model seated barefoot atop a simple wooden chair against a clean studio backdrop. He wears a dark shirt over a white t-shirt paired with light trousers, striking a relaxed, contemplative pose. The composition employs a vertical framing with soft, directional lighting that highlights the textures of the garments and the wooden chair. The minimalist monochrome aesthetic emphasizes clean lines and timeless menswear styling.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film

Industries

High Street Fashion

Color

Background

White Seamless

Context

Advertising Campaign