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Close-up portrait of a woman wearing a light blue lace bralette for Zara Lingerie, photographed by Berta Pfirsich.

Zara Zara Lingerie 2026

About

A close-up portrait of a woman wearing a light blue lace bralette, captured in soft natural light for the Zara Lingerie project. The composition focuses intimately on the subject from a side angle, highlighting the delicate texture of the lingerie and the soft tones of the scene. Berta Pfirsich photographed the campaign, employing a gentle, natural lighting style that emphasizes a candid, intimate aesthetic.

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Background

Bedroom

Context

Advertising Campaign