BrandZara
ProjectZara Lingerie

Zara Zara Lingerie 2026
Associated creatives
Tags
Description
This black and white commercial portrait captured by photographer Berta Pfirsich for the Zara Lingerie project features a woman seated on a patterned tile floor. She wears a lightweight ribbed white t-shirt and matching shorts, with one hand resting against her head as she gazes toward the camera. The background consists of a plain wall above a tiled surface featuring geometric motifs. The monochromatic lighting creates soft tonal gradations across her form and the surrounding interior environment.
Style
Vertical, Commercial, Monochrome
Techniques
Analogue / film
Industries
Lingerie & Underwear
Color
Pure White (100%)
Context
Advertising Campaign