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BrandZara
Woman in white top and shorts sitting on patterned tile floor against a plain wall

Zara Zara Lingerie 2026

Associated creatives

Tags

Description

This black and white commercial portrait captured by photographer Berta Pfirsich for the Zara Lingerie project features a woman seated on a patterned tile floor. She wears a lightweight ribbed white t-shirt and matching shorts, with one hand resting against her head as she gazes toward the camera. The background consists of a plain wall above a tiled surface featuring geometric motifs. The monochromatic lighting creates soft tonal gradations across her form and the surrounding interior environment.

Style

Vertical, Commercial, Monochrome

Techniques

Analogue / film

Industries

Lingerie & Underwear

Color

Pure White (100%)

Context

Advertising Campaign