Zara Fall 2024 Ad Campaign 2024

Description

This monochrome fashion portrait from Zara's Fall 2024 ad campaign was photographed by Steven Meisel. The image features supermodel Gisele Bundchen standing elegantly behind designer Stefano Pilati, who is seated and wearing glasses and a beard. Gisele wears a structured dark sleeveless top with sharp shoulders and a voluminous dark fur stole draped over her arms. The moody studio lighting highlights rich textures and creates a dramatic high-contrast aesthetic against a plain textured backdrop.

Style

Editorial, Vertical, Monochrome, Gritty

Techniques

Analogue / film, Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Grey Seamless

Context

Advertising Campaign