Brand
ProjectZara Denim

Zara Zara Denim 2024
Associated creatives
Tags
Description
This fashion campaign portrait for Zara Denim features model Lila Moss posing against a plain white studio backdrop with a dark wooden floor base. She wears wide-leg dark wash denim jeans secured with a western-style leather belt and a heavily embroidered black jacket worn open. Her long blonde hair falls loosely around her face as she rests one hand near her head in a relaxed pose. The studio lighting creates soft shadows and highlights the rich textures of the embroidered garment and denim fabric.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Jet Black (50%)
Denim (50%)
Background
White Seamless
Context
Advertising Campaign
