Lorenzo Cisi, Photographer, London

Description

This vertical three-frame montage showcases a creative campaign photographed by Lorenzo Cisi in London. The top panel features a person wearing a straw hat while lying and reading a book by the edge of an outdoor swimming pool. The middle panel displays several textured art pieces hanging on a string with clothespins, overlaid with the Zara brand logo in white typography. The bottom panel shows a person lying down with a long braided hairstyle, holding a vintage camera while surrounded by patterned rugs and art supplies. The warm color grading and nostalgic tone unify the sequence into a cohesive visual narrative.

Style

Editorial, Vertical, Warm, Nostalgic

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Context

Advertising Campaign