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Brand
Zalando
ProjectValentine's Day
Model lying on a textured backdrop surrounded by pink heart props while holding a red rotary phone

Zalando Valentine's Day 2025

Associated creatives

Szilveszter Mako
Szilveszter MakoPhotographer
Boutayna Fartale
Boutayna FartaleCasting Director
Toar Avni
Toar AvniSet Designer
Eugenia Vicari
Eugenia VicariProducer
Tess McMillan
Tess McMillanModel

Tags

woman lying on floorwoman lyingwomanpink satin outfitpink satinred rotary telephonered telephonerotary telephone

Description

Fashion editorial image for Zalando's Valentine's Day campaign featuring model Tess McMillan. Photographed by Szilveszter Mako with set design by Toar Avni, the composition shows the model lying from an overhead perspective on a neutral textured backdrop. She wears a pale pink satin outfit and holds a vintage red rotary telephone with an extended cord. The surrounding floor is scattered with small pink heart-shaped objects, and a whimsical illustrated pillow is drawn underneath her head. The lighting is soft and even, highlighting the playful and artistic mood of the set.