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Model Tess McMillan wearing a white mini dress and bridal veil against a grey backdrop for Zalando Valentine's Day

Zalando Valentine's Day 2025

About

Photographed by Szilveszter Mako for Zalando's Valentine's Day campaign, model Tess McMillan poses against a neutral grey backdrop. She wears a structured white mini dress with a large bow detail, sheer lace stockings, and white heeled sandals, complemented by a flowing sheer bridal veil draped around her. The composition captures a dramatic, theatrical stance with soft studio lighting enhancing the textures of the satin fabric and delicate lace. Styling by Toar Avni and casting by Boutayna Fartale bring together a refined, narrative-driven aesthetic produced by Eugenia Vicari.

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Background

Grey Seamless

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Advertising Campaign