BrandY-3
ProjectFall 2023 Ad Campaign

Y-3 Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
Two men, musical artists Tricky and La Timpa, stand side by side posing for the Y-3 Fall 2023 advertising campaign directed by Yohji Yamamoto and photographed by Lengua in Berlin. Both subjects wear monochromatic, minimalist black garments, with one in a structured tailored jacket over cargo trousers and the other in a zip-front high-collar overcoat. Directional lighting casts soft shadows onto a pale olive-green textured wall, creating a stark, moody, and contemplative atmosphere.
Style
Vertical, Commercial, Moody, Minimalist
Techniques
Soft Light
Industries
Designer Fashion
Color
Jet Black (100%)
Background
Coloured Seamless
Context
Advertising Campaign