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Brand
Wrangler
ProjectWrangler X Happy Socks Campaign
Model in a cowboy hat and patterned white long-sleeve shirt jumping against a colorful gradient studio backdrop.

Wrangler Wrangler X Happy Socks Campaign 2024

Associated creatives

Lars Brønseth
Lars BrønsethPhotographer
Odinaka Ekezie
Odinaka EkezieModel

Tags

man jumpingmanjumpingcowboy hatpatterned shirtwhite shirtdark trousersred socksmodel

Description

This dynamic commercial image for the Wrangler X Happy Socks campaign, photographed by Lars Brønseth, captures a model mid-air in a suspended action pose. The subject wears a brown cowboy hat, a white long-sleeve shirt with a vibrant colorful graphic print on the back, dark trousers, and patterned red-and-white socks. The shot is set against a smooth gradient studio background transitioning from warm orange and pink tones at the top through turquoise to pale pink at the base. Studio lighting evenly illuminates the leaping figure, creating a crisp and playful look.