Lennart Weibull, Photographer, New York

Description

A top-down commercial food photograph captured by Lennart Weibull features a black cast iron pot filled with fettuccine pasta, green peas, asparagus spears, crumbled white cheese, and fresh green herbs. A long wooden spoon rests inside the pot, leaning against the side. The dish is set on a light marble surface alongside folded kitchen towels with red stripes and small pieces of cheese on parchment paper. Prominent branding and text elements read 'Williams Sonoma' and 'Celebrate Spring' in the frame.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

CPG / Packaged Food

Color

Background

Marble Texture

Context

Advertising Campaign