Weisser Haselauer Brand Identity 2023

Description

This vertical design showcase presents a brand identity project for Weisser Haselauer, created by Acute and franCie. The flat-lay composition features multiple round, off-white circular stickers scattered across a coarse, speckled grey stone surface. Each sticker displays clean dark typography and branding elements, creating a tactile and minimalist presentation. The overhead framing emphasizes the texture contrast between the smooth paper stickers and the rough granite background.

Style

Artistic, Vertical, Clean, Minimalist

Techniques

Typography

Color

Background

Stone Texture

Context

Advertising Campaign, Website / Web