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BrandWax London
ProjectBrand Identity
Four circular metallic hardware pieces with the Wax London brand name on a concrete surface.

Wax London Brand Identity 2020

Associated creatives

Justified Studio
Justified StudioGraphic Design

Tags

metallic hardwaremetal hardwarehardwareWax London brandingWax London logocircular metal objectsmetal objects

Description

Four circular metallic hardware components are arranged on a neutral concrete surface, casting soft shadows across the plane. Each piece features a cylindrical stem and a wide, circular face inscribed with the Wax London brand typography. The metal surfaces exhibit a polished finish with concentric circular textures on the top elements. The clean, minimalist composition highlights the tactile quality of the bespoke brand objects created by Justified Studio.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

3D render / CGI

Color

Silver (metallic) (70%)
Jet Black (30%)

Background

Concrete Texture

Context

Advertising Campaign