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ProjectRide

Vodafone Ride 2025

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This commercial video for Vodafone titled Ride follows a cyclist departing from a rural white cottage where an older man holds a toddler. The cyclist joins a group of friends for a scenic bike ride through village streets, across stone bridges, and along open country roads flanked by rolling hills and vegetation. Natural daylight illuminates the outdoor scenes, capturing candid interactions and the energy of the group journey. The project was created by Grey London with production by MJZ and post-production by Company 3 London, ELMNTL, and Wave Studios.