Jean-Yves Lemoigne, Photographer, London

Description

A group of rugby players wearing red jerseys and white shorts are positioned in a low scrum formation on an artificial turf floor inside an indoor training facility. A standing coach wearing a dark jacket leans over a mechanical scrum training apparatus positioned at the side of the formation. Large white text overlaid at the top reads one team one standard alongside supporting descriptive copy and a website URL. The background features a tall grey wall with vertical panel lines under a cool lighting setup. Bold corporate branding appears in the bottom corners.

Style

Vertical, Commercial, Desaturated, Cool

Techniques

Low-key / chiaroscuro

Industries

Investment & Wealth, Golf

Color

Background

Gym

Context

Advertising Campaign