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BrandUrban Lemonade
ProjectBrand Identity
Pink billboard advertisement featuring a beverage can with large red typography set against a blue sky and metal structure background.

Urban Lemonade Brand Identity 2023

Associated creatives

Kevin Högger
Kevin HöggerGraphic Design
Jalscha Römer
Jalscha RömerGraphic Design
Marx Design
Marx DesignGraphic Design
Jesús López
Jesús LópezGraphic Design
KR8 bureau
KR8 bureauGraphic Design
Fred Trevor
Fred TrevorGraphic Design
B&B Studio
B&B StudioGraphic Design
Carla Palette
Carla PaletteGraphic Design
Somekind
SomekindGraphic Design

Tags

pink beverage canbeverage candrink canpink billboardbillboard advertisementbillboard

Description

This image displays a large pink outdoor billboard advertisement set against a bright blue sky and grey corrugated metal structures. The central focus is a metallic beverage can centered vertically on a bright pink background, featuring bold red lettering and a yellow starburst seal reading new. Above the can, large serif text spells out MORT & MAX in deep red, while a tagline sits below. The composition utilizes vibrant pink and red color blocking under clear natural daylight.

Style

Horizontal, Commercial, Saturated, Clean

Techniques

Natural light

Industries

Beverages

Color

Magenta (70%)
Golden Yellow (30%)

Background

Clear Sky

Context

Out of Home (OOH)