UPPER Brand Identity 2020

Description

A DJ is captured from behind while performing in a dark, crowded nightclub setting. The main subject wears a black t-shirt featuring prominent white gothic typography and detailed graphic design across the back, including the brand name UPPER. The background shows a dimly lit room filled with an indistinct crowd of people under ambient club lighting. To the left, a second person is partially visible near mixing equipment with hands engaged on the decks. The composition emphasizes the atmospheric nightlife setting and branding details on the apparel.

Style

Horizontal, Cinematic, Moody, Raw

Techniques

Analogue / film

Industries

Festivals & Events

Color

Background

Nightclub

Context

Brand Film / Corporate Video