Brand
ProjectUncle Drew
Pepsi Uncle Drew 2024
Associated creatives
Tags
Description
This video advertisement for Pepsi features Uncle Drew riding in the back of a car at night through illuminated city streets. The elderly Black man, sporting a white beard and glasses, wears a beige hoodie and speaks about real basketball culture and young players. The footage cuts between shots of the passenger interior and nighttime street scenes passing by outside the window. Moody lighting and cinematic camera work highlight the urban night setting.