Pepsi CC Sabathia 2023

Description

Former baseball player CC Sabathia stars in a video campaign for Pepsi, reflecting on his twelve seasons pitching in the Bronx. The footage combines archival baseball moments and cheering stadium crowds with contemporary scenes of Sabathia walking down New York streets, leaning against walls, and drinking Pepsi. The visual style captures urban authenticity with brick apartment buildings, street signs, and natural daylight grading. Throughout the video, Sabathia discusses his connection to the community and the city that became his second home.