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Woman in a brown winter coat and boots kicking her leg up outside a modern wooden cabin on snow.

Ugg Fall 2024 Ad Campaign 2024

About

This image from the Ugg Fall 2024 ad campaign features a model seated in front of a modern wooden cabin surrounded by snow under a bright blue sky. The model is laughing with her head tilted back, wearing a brown puffer coat with white shearling trim, a bright blue sweater, white trousers, earmuffs, and brown winter boots while kicking one leg up playfully. Natural daylight illuminates the snowy exterior scene, accentuating the textures of the warm apparel and the architectural wood lines of the building in the background.

Brand

Ugg

Project

Ugg Fall 2024 Ad Campaign 2024

Keywords

woman wearing brown puffer coatbrown puffer coatpuffer coatbrown winter bootswinter bootswoman in snowwoman laughing

Credits

AKQA
Agency
Erynn Lamont
Director
Javier Castán
Photographer
Agüita
Production
Chile
Location

Styles

LifestyleHorizontalPlayfulWarm

Techniques

Natural light

Industries

Luxury Fashion Houses

Background

House

Context

Advertising Campaign
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