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BrandUCR Arts
ProjectBrand Identity
Two black and white posters for UCR Arts displayed on a brick wall and a concrete staircase with a blurred person walking past

UCR Arts Brand Identity 2018

Associated creatives

Forth + Back
Forth + BackGraphic Design

Tags

poster designposterdesignbrand identitybrandingtypographygraphic design

Description

This brand identity project for UCR Arts features striking monochrome graphic design and poster layouts created by Forth + Back. One poster is mounted in a metal frame on an exposed red brick wall, displaying bold serif lettering and a vintage film still. The second poster is affixed to a sloping concrete architectural surface, showcasing portrait photography with clean typographic hierarchy. A motion-blurred figure walks past the staircase, adding a sense of urban scale and movement to the composition. The overall aesthetic relies on high-contrast black and white styling, strong typography, and clean institutional branding.

Style

Horizontal, Commercial, Monochrome, Clean, Minimalist

Techniques

Typography

Industries

Digital Media & Publishers

Color

Jet Black (50%)
Pure White (50%)

Background

Street

Context

Advertising Campaign