BrandTotême
ProjectSpring 2024 Ad Campaign

Totême Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This fashion editorial campaign image for Toteme features model Ida Heiner captured by photographer Steven Meisel against a neutral grey seamless background. Styled by Karl Templer with hair by Guido Palau and makeup by Pat McGrath, the model showcases two distinct looks including a structured beige belted trench coat paired with dark trousers, and a sleeveless white mini dress worn with black thong sandals. The lighting is clean and balanced, emphasizing the minimalist tailoring and luxurious textures of the garments.
Style
Editorial, Horizontal, Desaturated, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Beige (60%)
Jet Black (40%)
Background
Grey Seamless
Context
Advertising Campaign



