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  • ·Tods Pre-Fall 2024 Campaign by Zoe Ghertner
BrandTod's
ProjectPre-Fall 2024 Ad Campaign
Two men seated on a grassy lawn outdoors near a modern concrete building, captured in black and white.

Tod's Pre-Fall 2024 Ad Campaign 2024

Associated creatives

Matteo Tamburini
Matteo TamburiniTod’s Creative Director
Charles Levai and Kevin Tekinel
Charles Levai and Kevin TekinelCreative Director
Zoë Ghertner
Zoë GhertnerPhotographer
Annemary Aderibigbe
Annemary AderibigbeModels
Tommaso de Benedictis and Roch Barbot
Tommaso de Benedictis and Roch BarbotModels
Brian Molloy
Brian MolloyStylist
Giulia Massullo and Piergiorgio Del Moro 
Giulia Massullo and Piergiorgio Del Moro Casting Directors
Villa Il Palazzetto
Villa Il PalazzettoLocation
Monselice
MonseliceLocation
Italy
ItalyLocation

Tags

man reclining on grassman recliningman on grasstwo men outdoorstwo menmen outdoors

Description

This black-and-white fashion campaign image for Tod's Pre-Fall 2024 was photographed by Zoë Ghertner with styling by Brian Molloy. Two men are captured outdoors resting on a manicured lawn set against the architectural backdrop of Villa Il Palazzetto in Monselice, Italy. The composition features natural lighting and textured grass, highlighting relaxed apparel and footwear. Casting was directed by Giulia Massullo and Piergiorgio Del Moro under the creative direction of Matteo Tamburini, Charles Levai, and Kevin Tekinel.

Style

Documentary, Vertical, Commercial, Monochrome

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (60%)
Charcoal (40%)

Background

Park

Context

Advertising Campaign